Thursday, February 15th, 2018

Be Bold

“Be original; don’t be scared of being bold!” – Ed Sheeran

Sometimes, I have observed that accountants are actually afraid to be bold. Don’t be!

Do things differently, treat your team differently, treat your clients differently and maybe it would be beneficial if YOU acted differently.

Many people believe that all accounting firms are pretty much alike. I have observed that fact over the years. I have also observed that there are some, a small number, that really are different.

I have also observed that there are some firms where there is one VERY bold partner. Well, almost too bold. That person lords over the partner group and the team and everyone seems to fall in line because they are afraid to be bold in return.

One of the questions I have heard over and over again is, “What are other firms doing?” This year, don’t follow the pack. Begin by giving your firm a “facelift.”

  • Is your office modern?
  • Is your logo trendy and modern?
  • Are you offering services that other firms are not?
  • Do you focus on something besides chargeable hours?
  • Are you making the client experience awesome?
  • Are you making the employee experience awesome?
  • Are you operating in the digital world – no more paper, no more fancy, expensive covers, client-friendly portals, lots of social media activity to benefit clients and prospects?
  • Is your website cool?

Read the Ed Sheeran quote, above, again. BE BOLD.

  • "Originality implies being bold enough to go beyond accepted norms."
  • Anthony Storr

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