Tuesday, December 18th, 2018

What Managers Should Be Doing In CPA Firms

The best executive is the one who has sense enough to pick good men to do what he wants done and self-restraint to keep from meddling with them while they do it.” – Theodore Roosevelt

Peter Drucker divided the job of the manager into five basic tasks:

1) Sets objectives. The manager sets goals for the group and decides what work needs to be done to meet those goals.

2) Organizes. The manager divides the work into manageable activities and selects people to accomplish the tasks that need to be done.

3) Motivates and communicates. The manager creates a team out of his people, through decisions on pay, placement, promotion, and through his communications with the team. Drucker also referred to this as the “integrating” function of the manager.

4) Measures. The manager establishes appropriate targets and yardsticks, and analyzes, appraises and interprets performance.

5) Develops people. With the rise of the knowledge worker, this task has taken on added importance. In a knowledge economy, people are the company’s most important asset, and it is up to the manager to develop that asset.

Does this sound like the managers at your firm? I find that so many so-called managers are actually higher-paid and more experienced technicians. If owners want more freedom to bring in business and talent, be sure your managers are trained and expected to manage.

Read What do managers do via WSJ.

  • "Hiring people is an art, not a science, and resumes can’t tell you whether someone will fit into a company’s culture. When you realize you’ve made a mistake, you need to cut your losses and move on."
  • Howard Schultz

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