Tuesday, January 22nd, 2019

State of the Firm (SOTF)

“Share your knowledge. It’s a way to achieve immortality. – Dalai Lama

When I was working inside a successful, growing firm, we did a state of the firm event every year. We brought everyone together from our three offices for a full morning of information and fun. It was a great time for people from different offices to see and talk to each other face-to-face. Our team seemed to enjoy hearing about the progress of the firm and news about what might happen in the future. It was held in the Spring, usually in May. We had just over 100 people.

This morning I read an article about Withum’s annual SOTF event where they bring together over 1,000 people! They hold theirs in January. Read all about it here.

Is it worth it? Absolutely.

It is my observation that people working in an accounting firm want to be included. They want to know what’s going on and how the firm is doing. It is a great recruiting and retention tool. Your people read about these events at other firms and probably wonder why their firm isn’t doing it.

  • "An investment in knowledge always pays the best interest."
  • Benjamin Franklin

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