Tuesday, July 21st, 2020

COOs, Firm Administrators, Marketing & HR Directors

“That leadership is influence, nothing more nothing less”.  – John Maxwell

In the CPA firm world, if you are a support professional such as a firm administrator/practice manager, COO, HR director, marketing director, or chief information officer, you are not a partner in the firm.

Yet, you are a leader and although you might not have the power that goes along with being a partner, you have something that is just as powerful. You have influence. You gain influence by being a role model.

You can accomplish just as much, and probably more, with influence as the partners can with power. You use positive affirmation and encouragement to get people to do things and to buy-in to change.

You lead with influence by getting to know people. You are the one who knows everyone’s name, their spouse’s name, and even their kids’ names. You always have a positive attitude. You are a mentor to others, officially and unofficially. Recognizing people is something you continually do.

You also use your great power of influence in an upward manner. You might not be able TO MAKE partners change but you can apply constant, gentle, pressure to influence them to change. It works!

So, don’t worry about power. Utilize the influence you have and use it to your advantage and to move your firm and its people forward.

  • "Setting an example is not the main means of influencing another, it is the only means."
  • Albert Einstein

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