Thursday, September 24th, 2020

Speak Their Language

“Speak clearly, if you speak at all; carve every word before you let it fall.” – Oliver Wendall Holmes

I have a new family physician. I recently met with her for an annual check-up and to get acquainted.

As we talked about various health topics and she mentioned a piriformis stretch. I asked, “What is piriformis?” She noted that she was sorry and that she should have explained the term. It is a muscle that runs diagonally from the lower spine to the upper surface of the femur, with the sciatic nerve running underneath or through the muscle.

Knowing that I work with CPAs, she said that she realizes how I must have felt not knowing the term because when she meets with her CPA he talks in a language that she does not at all understand!

That conversation resulted in me writing this blog post to remind you that your clients don’t always know what you are talking about! Encourage them to ask questions and to interrupt you if they do not understand something you are saying.

Here’s a post from 2018 that also addresses this topic.

  • "Effective communication is 20% what you know and 80% how you feel about what you know."
  • Jim Rohn

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