Wednesday, January 12th, 2022

Three Rules For Networking

“The single greatest people skill is a highly developed and authentic interest in the other person.” – Bob Burg

#1 – You must be committed

An effective network is built over time. It’s not immediate gratification. Engage people in conversation. What are common interests? Do your children go to the same school? The magic phrase “tell me about yourself.”

#2 – Develop a relationship

Scanning in biz cards or adding contacts to Outlook isn’t it. Sending your contact a firm brochure or calling to ask for an appointment won’t work. If you find out something you have in common (love of dogs) send them an article.

#3 – Give, give, give

The magic phrase #2: How can I help you? Better to give than receive applies. Perhaps you can make an Introduction. Maybe they need an answer to a question. Become a go-to person.

My story:  How many things did I give away before I ever got paid for consulting?  Hundreds, maybe thousands. It does not happen over night.  It doesn’t have to if you start your young people on the networking trail immediately.

  • "Networking is a lot like nutrition and fitness: we know what to do, the hard part is making it a top priority."
  • Herminia Ibarra

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